Glossary

The words Bloss uses, in one place. When you see a dotted underline on a term elsewhere in the docs, hover it for the same definition. Each entry links to the page that explains it in depth.

A note on two names: the API calls a set a pair, and an agency is sometimes called a workspace.

Agencyalso: workspace

The workspace that owns one or more brands. Agency owners and admins create brands, manage members and handle billing for every brand. Learn more

Base pay

The fixed amount a creator earns for each set that qualifies under the brand’s base pay rules. Learn more

Bonus

Extra pay for views, on top of base pay — either tiers (reach a view count, earn a set amount) or linear CPM. A set only earns a bonus if its base pay qualifies. Learn more

Brand

A creator program inside an agency, with its own creators, pay rules, payout cycles and settings. Each brand needs an active subscription. Learn more

Brand admin

A person who manages a brand. Full admins can do everything; limited admins can’t see the Base pay and Bonus pay queues or change admin access. Learn more

Claim

A request from a creator to take over a profile that was created for them (by a brand or in the marketplace) and link it to their own account. Learn more

Complimentary accessalso: comp

Free use of a plan until a set date, instead of a paid subscription. The brand’s card shows “Free until” that date. Learn more

CPM

Cost per mille — the amount paid per 1,000 views. Used by linear CPM bonuses and shown as average CPM in analytics. Learn more

Creator

A person who posts videos for a brand and gets paid for them. One creator can work with several brands from one Bloss account. Learn more

Creator groupalso: group, cohort

A named, colored group of creators used to organize and filter the roster, Video Vault and analytics. Groups never change pay. Learn more

Creator Hub

A brand’s team dashboard: totals, momentum, leaderboards and recent wins. Brands can share a read-only version with an access code. Learn more

Dead link

A tracked video that can no longer be reached — deleted by the creator, set to private, removed or archived. Learn more

Irrelevant video

A video a brand admin has excluded. Irrelevant videos don’t count toward pay, stats or posting compliance. Learn more

Ledger payout model

An alternative to per-cycle payouts where Bloss tracks each creator’s earnings over time and only pays the difference since the last settlement. Learn more

Marketplace

Bloss’s public directory of creators. Creators list a profile; brands on the Growth plan and up can invite creators from it. Learn more

Payout cyclealso: pay cycle, pay period

A date range a brand pays creators for. When a cycle is created it snapshots the brand’s pay rules, so later rule changes don’t change it. Learn more

Payout provider

The service a brand uses to send creators their money: Whop or SideShift. A brand can also pay creators directly outside Bloss. Learn more

Posting compliancealso: posting cadence

A daily check of each creator’s posting against the brand’s cadence rules (minimum posts per week, maximum per day). Learn more

Setalso: pair, video set

One video posted to up to four platforms (Instagram, TikTok, YouTube, Facebook), with at most one post per platform. Bloss pays creators per set. Learn more

Tag

A label you add to videos or sets (for example a hook or product) to compare what performs best in Tag Analytics. Learn more

Trial

An optional first stage for new creators: they qualify as full members after posting enough videos that reach the brand’s view target within the trial period. Learn more

Video Vaultalso: vault, library

The library of every video and set in a brand’s campaign, with filters, a player, analytics and tagging. Learn more